Everyone's Refund Policy After they Launch Their PickAxes/Studios - effect on sales conversions and refund rates

General
1

Hi, Everyone. I’m inquiring about your refund policies on your PickAxes/Studios, whether you have them or not, and how successful you are regarding conversion and refund rates.

Right now, I am thinking about launching all my studios with a one-credit trial and no refund policy or a one-credit trial and 14-day refund policy so people can pay and try it more.

I am asking because I am always trying to mitigate the abuse of refunds while trying to increase sales conversions. I am asking the PickAxe team and customers who built their PickAxes to give a general idea of which methods work best for the lowest refund rates and highest sales conversions, as well as the results from your testing after launching your studios.

2

I just keep it as simple and straightforward as possible.

Refund policy: Cancel anytime (works best for monthly subscribers). No refunds after initial purchase (keeps the terms clear for annual subscribers).

But I offer a generous free trial so that prospects understand the value being offered.

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